Most people confuse personal brand with reputation but they are two different things. Everyone has a reputation. The first impressions we make, the relationships we form with managers and peers, and how we communicate — all of these things impact how others see us. Our personal brand, on the other hand, is much more intentional. It's how we want other people to see us.
We can curate our personal brand or let it develop organically. Intentionally creating our brand is much more powerful than letting the world create one for us. Because having a clear brand helps us position ourselves as an authority in our industry, elevates our credibility, and helps us differentiate ourselves from the competition, so we can advance our careers and have a larger impact.
In this session we talk to Jill Quintana Hughes, Assistant Vice President of Advancement at the University of Oklahoma and former Disney Executive about how we can be intentional in developing our personal brand and the challenges we might experience along the way.
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Jill is the Assistant Vice President of Advancement for the Norman campus at the University of Oklahoma. Jill oversees all fundraising activity for Norman academic colleges and units and leads a dynamic team of fundraising leaders. During Jill’s 18 year career at OU and the OU Foundation, she has been a part of several successful campaigns including the successful $130 Million Campaign for Engineering, the naming of the Gallogly college, the establishment of the Stephenson School of Biomedical Engineering and Gallogly Hall. In 2009, Jill founded the OU Women’s Philanthropy Network, a university-wide initiative designed to engage more women in the life of the University.
Before moving to academia, Jill spent eight years with the Walt Disney World Resort. With Disney, Jill served as Sales and Marketing Recruiter, Senior Corporate Sales Manager and 1998 Walt Disney World Ambassador. The Disney Ambassador program was created by Walt Disney himself in 1965 and has since expanded worldwide, with representatives acting as official spokespeople and emissaries of goodwill in local communities.
Jill graduated from the University of Oklahoma with a bachelor’s degree in Broadcast Journalism from the University of Oklahoma. She is a Certified Fundraising Executive and regularly speaks about the value of philanthropic investment. Jill serves on the board of the Fred Jones Jr. Museum of Art and is a member of Oklahoma City Rotary Club 29. Jill and her husband Bill live in Norman, Oklahoma and are proud parents of son William.
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